Leading Social Change Conference 2013 @ World Social Marketing Conference

Posted on | By: | Filed under: Blog, Leading Social Change, LSC2013 | Comments Off

We are delighted to announce the 2013 Leading Social Change @ World Social Marketing Conference on Wednesday 24 April , 2013. This year we have the special honour of being part of this global event occurring in Toronto. The World Social … Continue reading

LSC2013 is sold out!

Thank you to everyone who purchased tickets.   We look forward to seeing you on January 29th, from 8:00AM to 12:00PM. Toronto Board of Trade First Canadian Place 4th Floor, Ballroom 77 Adelaide Street West Be sure to check out all … Continue reading

Posted on | By: | Filed under: Blog, Leading Social Change, LSC2013
Joel-Cohen head shot

Joel Cohen confirmed to speak at LSC2013

Joel Cohen found success in the corporate world before making a completely illogical career move into comedy writing. Luckily for him (and taxpayers who fund the welfare system), it worked out: he became an Emmy-winning writer for The Simpsons. Through … Continue reading

Posted on | By: | Filed under: Leading Social Change, Speakers
douglas rushkoff head shot

Douglas Rushkoff confirmed to speak at LSC2013

Douglas Rushkoff is an American media theorist, writer, columnist, lecturer, graphic novelist and documentarian, and winner of the first Neil Postman award for Career Achievement in Public Intellectual Activity.  Dr. Douglas Rushkoff has written a dozen best-selling books on media … Continue reading

Posted on | By: | Filed under: Leading Social Change, Speakers
jeffrey_kofman_header_lsc2012

LSC 2012: A Sold-Out Success

Leading Social Change 2012 was a rousing success, as a sold-out crowd attended our fourth event. Thank you to all of our delegates, speakers, volunteers, MaRS Discovery District, and Advertising Week for their support and assistance. We’ll be posting photographs … Continue reading

Posted on | By: | Filed under: Leading Social Change
cntower

Welcome to Leading Social Change and National Advertising Week

Marketing originating with not-for-profit organizations or the public sector is often the source of social change. Leading Social Change shines a light on innovative social marketing that is currently being created in Canada and the world. This year Leading Social … Continue reading

Posted on | By: | Filed under: Leading Social Change

Leading Social Change 2011 – Part 6 – Who’s Your Pappas?

The Age of Persuasion Let’s start at the beginning again, shall we? Before social marketing was defined as a discipline in 1971, social marketing tactics had already been implemented in India to promote birth control because “a persuasion-based approach was … Continue reading

Posted on | By: | Filed under: Blog, Leading Social Change 2011

Leading Social Change 2012 – SOLD OUT!

Once again, Leading Social Change has sold out! However we may have additional seats available due to late cancellations. If you would like to be contacted in the event of a seat becoming available please email Laura La Marca Friday … Continue reading

Posted on | By: | Filed under: Leading Social Change

Finalized Program for 2012 Event

As part of this year’s Advertising Week, we present the 4th edition of Leading Social Change Tuesday, January 24, 2012 @ MaRS Discovery District, Toronto, 8:00-2:00pm Marketing originating with not-for-profit organizations or the public sector is often the source of … Continue reading

Posted on | By: | Filed under: Leading Social Change

Leading Social Change 2012

January 24, 2012 MaRs Discovery District, 8am – 2 pm. Featuring Emmy award-winning ABC Journalist, Jeffrey Kofman Purchase tickets Interested in finding out how a partnership between social issues and advertising can create positive social change?  If so, you’ll want … Continue reading

Posted on | By: | Filed under: Leading Social Change